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Create a Product and Generate a UPC-A Barcode

24 October 2019

Create a Product and Generate a UPC-A Barcode

If you have licensed a GS1 Company Prefix, you can create products and assign your available GTINs to them, so you can generate a barcode image.

Note: if you licensed a single GS1 US GTIN, instead of a GS1 Company Prefix, your product is already saved in GS1 US Data Hub with the In Use status. Visit the GS1 US GTIN article to learn how to generate your barcode, create a case, etc.

Follow these quick steps to create a consumer trade item that can be purchased at a store or online:

  1. Click Product, then the Create link.
     
  2. Product Description – Enter a "functional description" you share with retailers, not the marketing description for consumers. A best practice is to include: brand name, type of product, variation (color, flavor, scent, etc), and net contents. For example, “Edible Harvest Jam Raspberry 20 oz.” There is a 200-character limit. Avoid the use of special characters, such as the pipe "|" and line breaks "CR/LF".
  3. Brand Name – Enter the name of the product line that is used with consumers. There is a 70-character limit.
  4. Product Industry – Select the primary industry where the product is sold.
    CPG = Consumer Packaged Goods (groceries, personal care and beauty products, home cleaning products, etc.);
    General = General Merchandise (toys, flooring, appliances, etc.)
  5. Packaging Level – "Each" is the default, and is generally the consumer unit sold at check out or online. To learn about other packaging level options, view this Packaging Level article, or download the Product Create Manage User Guide.

  6. Language – the default is English (en). If this product’s primary target market uses a local language other than English, you can change it here. 
  7. SKU (optional) - Enter the Stock Keeping Unit (SKU) for this item. The SKU is assigned to the item by your company and can be alphanumeric. There is a 70-character limit.
  8. Is this item variable measure? – leave this box unchecked, meaning this is a fixed measure trade item, and is always produced in the same version and composition (e.g., type, size, weight, contents, and design). A variable measure trade item has at least one characteristic that varies while other characteristics of the trade item remain the same. Examples of variable measure trade items include whole cheeses, fish, and cables. If you do check this box, the UPC-A barcode image will NOT be generated.

  9. Can this item be purchased by the consumer? – keep this box checked, as this enables you to generate the UPC-A barcode, which is explained in a later step.

  10. Press Save to save this as a record with the Draft status. This enables the GTIN assignment buttons:​
    - Auto Assign GTIN – Allow GS1 US Data Hub to assign a GTIN in sequential order from the designated GS1 Company Prefix;
    - Assign GTIN from Reserved – you can assign a GTIN from your "Reserved GTINs";
    - Assign GTIN Manually – Allows you to type the desired GTIN yourself and assign it to a specific product. Note: The GTIN-12 for an "each" must start with two fill zeroes (00), as the GTIN is always represented in 14 digits in GS1 US Data Hub. Also, you will need to calculate the check digit. For help, visit www.gs1us.org/checkdigit ​

  11. After you assign the GTIN, the item moves from Draft to PreMarket status. You can now click the Barcode tab to generate a “For Placement Only” (FPO) barcode image for product and packaging design purposes only. You will be able to generate a scannable barcode image (PNG file) after you change the status​ to In Use.

  12. When you have finalized barcode placement within the packaging design, and you're ready to share this product with the marketplace, change the status to In Use - you can now create a barcode that can be scanned by your customers. To learn more about the PreMarket vs. In Use status, view the PreMarket vs. In Use instructional module on the GS1 US University Learning Management System (sign in is required).

  13. To generate the barcode, click the Barcode tab. The Barcode screen displays.



    - Application Area – This is the environment in which the barcode will be scanned.  The list of available application areas is based on the details for this product detail record.

    - Barcode Type – The selected barcode symbol. UPC-A is the default if "Each" is the Packaging Level, the box is checked for "Can this product be purchased by the consumer," and Application Area is "General Retail/Grocery."

    - Size – You have three choices for the barcode dimensions: the optimum ("Target") size, minimum size that can accommodate all scanners, and maximum size. 
  14. Click Preview Barcode - Click the Download button to download a PNG file of the barcode image to your computer. Note: an EPS or vector file format is not available. You can also click the "Print" button to print this barcode using an Avery label template. You can also click the "Export Barcode Definitions" button to share the barcode symbol specifications with a GS1 Standards Professional print vendor.

    For answers to frequently asked questions about working with the UPC-A barcode image, view the Work with my UPC-A barcode article in the Help Center.


For more details, please view the Product Create/Manage User Guide in this Help Center. Or view a screen demonstration via the Create a Barcode module in the GS1 US Learning Management System.