Complete and accurate product data results in a more efficient and seamless supply chain - as well as a more positive shopping experience for consumers.
Watch this VbG Check Mark instructional module to learn more about Verified by GS1 and how to enter these attributes.
Here's a summary: Verified by GS1 enables the verification of a product’s identity based on a set of seven core product attributes. If you save these attributes with your product detail record in GS1 US Data Hub, the VbG check mark will display when the GTIN is searched through the GS1 Registry Platform by GS1 US Data Hub Product View/Use subscribers, which include retailers, marketplaces, solution providers, agencies and others:
- Brand Name
- Product Description
- Product Image URL (make sure the address starts with http:// or https:// - view this fact sheet)
- Global Product Classification (GPC) (view the GS1 GCP Browser for more details)
- Net Content and Unit of Measure (view a list of valid Unit of Measure codes)
- Target Market(s) (also known as Country of Sale - view a list of Country codes)
Product Image, GPC, Net Content and Target Market(s) are available on the Step 3 - Enhance Your GTIN Data screen.
GS1 US Data Hub currently provides access to more than 35 million products, making it valuable as part of a retailer’s data quality and product sourcing efforts.
Want even more details Verified by GS1? Visit the Verified by GS1 page on the GS1 US site.