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Selecting the Status for a Product

To understand the benefits of the PreMarket status before changing a product's status to In Use, view the PreMarket vs. In Use module in the GS1 US University Learning Management System (sign in required). Here's a summary:

PreMarket Status: 

Think of this status as the “Pre-production stage.”  The GTIN has been assigned, and it cannot be removed. However, you can "retract" the GTIN, so that this GTIN can be used again after 12 months. 

While the product is in PreMarket status, you can modify product attributes - except for Packaging Level, which cannot be changed. In the PreMarket status, you can click the “Barcode” tab to generate a “For Placement Only” - or FPO - barcode symbol. This watermark barcode symbol is NOT the final artwork for your packaging. The FPO watermark prevents the barcode symbol from being scanned at Point of Sale (POS). The purpose of the FPO barcode is to provide you with a PNG file you can send to your packaging designer, to ensure it displays properly on your product artwork.

Before You Move to In Use Status:

Before you change the product’s status from the PreMarket to In Use status, here are three questions to consider:

  1. Are the product attributes and packaging final?
  2. Are you ready to produce and sell this product to consumers?
  3. Are you ready to start sharing this information with trading partners?

If you answer “Yes” to each of the questions, you’re ready to change the status to In Use and click “Save."

In Use Status: 

When you are ready to launch your product into the marketplace, change the status to In Use. Think of In Use as your “Production” stage. The product and the assigned GTIN are now permanently linked to each other. If one of the product’s key attributes change, such as net contents, you will be required to create a new product and assign a new GTIN. 

In GS1 US Data Hub, when you change the status to In Use, you can now generate a scannable barcode image that you can download. You can also export the barcode definitions to send to a print vendor.

Want to Learn More?

View the Product Lifecycle Guide in the Help Center.

View the Product Create/Manage User Guide in the Help Center.